Video email is actually a better way of reaching prospective clients, of promoting your products, services or events. The use of streaming video ads via emails brings plenty of advantages over text/image based emails. A streaming video is a great solution with great impact on the viewer. It combines the advantages of “classic” TV ads with the Internet’s most important characteristic, interactivity.
Simply put, a relevant video is more appealing to the viewer, who in turn grows more responsive as to what you have to offer. Video e-mail marketing is now more costa effective than regular HTML emails, TV ads or web advertising, because, on the one hand, it’s now cheaper to produce and distribute, and on the contrary, it will make customer targeting much easier too.
Video Email definition – When we were to define email video movie, it will be as a rich media promotional tool utilized by progressive organizations in order to promote goods and services, by utilizing short, catchy, informative ads, with the goal of raising awareness to the viewer concerning the promoted products/services and drawing them into purchasing the above-mentioned products/services.
Characteristics of Video Email Marketing – It really is common knowledge that today people consume videos in ever increasing numbers, with internet (PC,iPhone,iPad and Smarphones) outstripping the television. Information and facts are delivered on-demand and at a higher rate via video than through images.
The primary advantage that videos in email marketing has within the traditional, text/image format approach is the fact that videos can arrive at the point faster and consume a shorter time from the viewer. As opposed to needing to read a page of text, seeking to “hit” the message that you’re actually attempting to deliver, you can provide you with the same message in a smaller timeframe in a more rich and rewarding manner.
Features of Email Video Marketing – If you choose to use video emails within your marketing campaigns then you could capture the viewers attention easier and deliver your message to prospects considerably faster than simple text/images.
A video ad can contain information, offers, invitations, membership reminders or a product launch. Put in a personalized message, a voiceover or music and you will definitely have your viewers attention like never before. By making use of videos, the prospective customer can relate more to your company as well as what you’re promoting. To lessen cost, you are able to take quality royalty free nbefmd templates or footage, and also by adding images, text plus your logo, the end result is a powerful yet cheap branded ad.
Today’s technology gives you the opportunity to send a video in email, stream your videos on a video website landing page without eating your bandwidth, then track traffic and analyze results. Appraise the impact that video emailing have versus HTML e-mail marketing. Decide on a emailing service that can tell you how so when your videos were played, the amount of viewers clicked and visited your site after watching your ad, how many of these visits transformed into sales, and so on.
Why not also stream your video ad on your own websites homepage. It’s like handing out a company card. Video will become an extremely important sales and marketing tool, so ensure it is visible. Find a solution provider that can combine video emails with video streaming to your site.